Case Studies

These aren't mood boards. Each page tells one project: who had the problem, what I changed, and what happened after. Where I wrote a goal down before starting, the page shows whether I hit it. Some did and some didn't, and each page says which.

  1. TerraQuotes Pricing software Landscaping 4 of 38 instant-price leads became paid work for the pilot operator
  2. The Pour-Over Protocol A new coffee habit Personal health 32 → 18 cups a week, and it held after the guide and reminders stopped
  3. A network portal for an enterprise networking company Network portal Enterprise networking 8 → 4 weeks to bring a new customer's network on
  4. Deciding what to test first in a utility's grid equipment tracker Grid equipment tracker Utilities Extended contract, after the utility took our top ten hypotheses into its next sprint
  5. Building the UX practice Career framework, service catalog and Lean UX Technology consulting 2 Lean UX engagements won, each in the hundreds of thousands of dollars, both led by me
  6. A research program for a pulse oximeter app Pulse oximeter companion app Medical devices 20 weeks of testing designed, from prototypes to the oximeter in patients' hands
  7. A map-data checker that works fully offline Desktop map-data checker Federal government Days → hours to check a batch of map data, with 2,000+ files in the first month
  8. Military Sealift Command Online Application Online job application Federal government 1 account per candidate in place of one long form, in service from 2020 through 2023
  9. Advisor workflows at a national brokerage Advisor workflows Wealth management 44 places advisors would get stuck, ranked before anything was built
  10. VizVid Personalized-video product Higher education Won a new client for the agency: Spartanburg Methodist College, and its viewbook
  11. SMC digital viewbook Digital viewbook Higher education 7 years live, from 2019 to October 2026
  12. A network health dashboard for multi-site operations Network health dashboard Enterprise networking Shipped and used by the network teams of three or four enterprise customers
  13. Marian Middle School School website K–12 education 9 years the 2017 site structure has lasted, through one full redesign
  14. PingPilot Contact platform Customer communications US 10,868,915 patent granted, still in force
  15. Signature Medical Group Patient website Healthcare 10 years menu still in use
  16. A Labeling Instrument for Legal OCR Model Trainers Correction screen for an OCR model Legal 86% → 93% the model's confidence on its doubtful spots, after the paralegals' fixes trained it
  17. Military Sealift Command Recruiting website Federal government W3 Silver Best Government Website, 2010, for the Navy civilian fleet's hiring site
  18. Guardrails This site's own delivery process Design operations 3 of 4 closed registrations came back null under their own rules, and each one is reported as null